852 Bakery is a Hong Kong–themed pop-up concept by Chef Kelvin Cheung, based inside JUN’s Dubai.

We partnered with 852 to create a bold, playful and colourful image set that brings the energy of the concept to life. From their signature bagels and buns to the drinks, every frame was designed to feel as fun and expressive as the brand itself.

The imagery was created for use across PR, social media and digital platforms.